Across Africa,
over 70% of service businesses
run on notebooks, memory, and guesswork.
Sales go untracked.
Staff go unmanaged.
Customers go unserved.
Businesses stay small — not because they lack talent,
but because they lack tools.
"My uncle runs three barbershops across Accra.
Every night, he'd call each shop asking:
'How much did we make today?'
The answer was always a guess."
— Donald Edinam Gemadzi, Founder
That's when I realized:
the problem wasn't my uncle's shops.
The problem was everywhere.
Every laundry loses orders in a notebook.
Every salon double-books appointments.
Every tailor forgets a measurement.
Every shoe repair shop gets the same call:
'Is my shoe ready yet?'
These businesses don't need another generic app.
They need software built for their reality —
low-bandwidth networks, smartphones, and small margins.